What you will master
SEO + performance marketing
Meta and Google Ads labs
Content planning and funnels
Analytics and dashboards
Curriculum overview
Foundations
- SEO
- Content strategy
- Brand storytelling
Campaigns
- Paid ads
- Social media
- Email marketing
Analytics
- GA basics
- Conversion tracking
- Reporting
Career outcomes
Plan multi-channel campaigns
Optimize paid ads performance
Measure growth metrics
Build a marketing portfolio